VOL. 08 | ISSUE 1 | Spring 2025
As Seen
on Social
MILESHIGH Project Top-performing
Post of Early 2025
Social media continues to be a powerful tool for Freeport to connect with stakeholders and amplify stories from around the company.
Between LinkedIn, Facebook, X and Instagram, Freeport’s social media channels collectively have more than 287,000 followers, which includes employees, their friends and families, community members and industry leaders.
If you follow Freeport on social media, you may have seen some recent posts about the MILESHIGH Project (more on that below) or the company’s 2024 year-end earnings results. In addition to these updates, Freeport also ran targeted social media advertisements, most recently highlighting the impact of the Community Investment Fund. Read on to learn more about these initiatives and how they support Freeport’s connection to the communities in which the company operates.
Here are the company’s top three recent posts through February:
No. 1 – MILESHIGH Project
Exclusive to LinkedIn, the post describes in detail the MILESHIGH Project, a collaboration with the U.S. Department of Energy’s Office of Clean Energy Demonstrations. The media is a carousel of images, which allows viewers to scroll through six slides and learn about each piece of the project.
It received:
39,298 IMPRESSIONS
(the number of times the post was seen)
12,018 ENGAGEMENTS
(likes, clicks, shares and comments)
No. 2 – 2024 Year-end Earnings
A video highlighting Freeport’s fourth-quarter and year-end 2024 earnings results included
consolidated copper sales and the average realized copper price.
It received:
21,799 IMPRESSIONS | 1,317 ENGAGEMENTS
No. 3 – Community Investment Fund
A post highlighting the Community Investment Fund grant recipients showcased projects
funded by the Freeport-McMoRan Foundation. It received 21,799 impressions and 1,317
engagements.
In addition to posting on its social channels about the Community and Social Investment
Funds, Freeport also promoted posts to social media users near company operations about
the project closest to them.
The campaign achieved:
298,000 VIEWS | 4,219 ENGAGEMENTS