{"id":3055,"date":"2025-06-21T17:26:08","date_gmt":"2025-06-21T17:26:08","guid":{"rendered":"https:\/\/fmminermag.com\/htdocs\/?post_type=issue-article&#038;p=3055"},"modified":"2025-07-28T17:37:58","modified_gmt":"2025-07-28T17:37:58","slug":"as-seen-on-social-weekly-content-driving-engagement","status":"publish","type":"issue-article","link":"https:\/\/fmminermag.com\/htdocs\/issue-article\/as-seen-on-social-weekly-content-driving-engagement\/","title":{"rendered":"As Seen on Social: Weekly Content Driving Engagement"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f9f9f9&#8243; max_height=&#8221;55px&#8221; custom_margin=&#8221;-20px||||false|false&#8221; custom_padding=&#8221;||40px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Fira Sans Condensed||||||||&#8221; text_text_color=&#8221;#2e3545&#8243; custom_margin=&#8221;|||15px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">VOL. 08\u00a0 |\u00a0 ISSUE 2\u00a0 |\u00a0 Summer 2025<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Adjusted Text Row&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; background_color_phone=&#8221;#FFFFFF&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; custom_css_main_element=&#8221;display: flex;||flex-wrap: wrap;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_color_phone=&#8221;RGBA(255,255,255,0)&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;order: 2;||&#8221;][et_pb_text admin_label=&#8221;Taviraj HEADLINE&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Taviraj|300|||||||&#8221; header_text_color=&#8221;#b2a36f&#8221; header_font_size=&#8221;90px&#8221; header_letter_spacing=&#8221;-1px&#8221; header_line_height=&#8221;1.1em&#8221; custom_margin=&#8221;0px||5px||false|false&#8221; header_font_size_tablet=&#8221;90px&#8221; header_font_size_phone=&#8221;50px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"headline-wrap\" style=\"display: flex; align-items: flex-start; gap: 20px; margin-left: -100px;\">\n<div class=\"headline-bar\"><\/div>\n<div>\n<h1 style=\"margin: 0; line-height: 1.1;\">As Seen on Social<\/h1>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Fira Sans Condensed Regular SUBHEAD&#8221; module_class=&#8221;lighter-fira&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;Fira Sans Condensed||||||||&#8221; header_2_text_color=&#8221;#3d485e&#8221; header_2_font_size=&#8221;44px&#8221; header_2_letter_spacing=&#8221;-1.5px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;-75px||5px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; header_2_font_size_tablet=&#8221;44px&#8221; header_2_font_size_phone=&#8221;26px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; sticky_enabled=&#8221;0&#8243; custom_margin_phone=&#8221;-5px||||false|false&#8221; custom_margin_tablet=&#8221;-75px||5px||false|false&#8221;]<\/p>\n<h2 style=\"font-weight: 400;\">Weekly Content Driving Engagement <\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; admin_label=&#8221;Adjusted Text Row&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; background_color_phone=&#8221;#FFFFFF&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; custom_css_main_element=&#8221;display: flex;||flex-wrap: wrap;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_color_phone=&#8221;RGBA(255,255,255,0)&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;order: 2;||&#8221;][et_pb_text admin_label=&#8221;INTRODUCTION BODY COPY&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Fira Sans Condensed|300|||||||&#8221; text_text_color=&#8221;#4d4d4f&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.5em&#8221; header_2_font=&#8221;Fira Sans Condensed|500|||||||&#8221; header_2_text_color=&#8221;#3d485e&#8221; header_2_font_size=&#8221;30px&#8221; header_3_font=&#8221;Fira Sans Condensed|600|||||||&#8221; header_3_text_color=&#8221;#4d4d4f&#8221; header_3_font_size=&#8221;18px&#8221; header_3_line_height=&#8221;1.5em&#8221; header_4_font=&#8221;Fira Sans Condensed|600|||||||&#8221; header_4_text_color=&#8221;#4d4d4f&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_margin=&#8221;||1px|||&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding_tablet=&#8221;|125px|||false|false&#8221; custom_padding_phone=&#8221;10px|10px|10px|10px|false|false&#8221; custom_padding_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span data-contrast=\"none\">Freeport\u2019s social media is turning heads, elevating the company\u2019s voice and maybe even making a few followers hit \u201crefresh\u201d for the next post.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">With a follower base over 312,000, Freeport\u2019s social audience has grown by 12 percent year to date. Thanks to a consistent cadence of engaging weekly content, the company\u2019s posts have generated over 2 million views and racked up more than 10,000 likes, comments, shares and clicks.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The top post so far this year was the big news about Freeport\u2019s autonomous haul truck fleet at Bagdad mine. It received tons of attention, with 178,000 impressions and over 33,000 engagements across all social media platforms.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In addition, Freeport has explored creative video styles to share stories, particularly on YouTube. The company\u2019s channel now features a complete library of past videos as well as new additions, including the employee focused \u201cMeet our People\u201d series.\u00a0\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Freeport\u2019s social media is the go-to spot for the latest company news, employee highlights, and inspiring stories from across the organization. Now is the perfect time to follow Freeport on social media!<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_color_phone=&#8221;RGBA(255,255,255,0)&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;order: 2;||&#8221;][et_pb_image src=&#8221;https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/media-perfrmance-YTD.jpg&#8221; title_text=&#8221;media-perfrmance-YTD&#8221; admin_label=&#8221;media performance YTD &#8211; IMAGE&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Adjusted Text Row&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#3f485c&#8221; custom_margin=&#8221;30px||0px|20px|false|false&#8221; custom_padding=&#8221;0px||75px||false|false&#8221; background_color_phone=&#8221;#40485a&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; custom_css_main_element=&#8221;display: flex;||flex-wrap: wrap;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_color_phone=&#8221;RGBA(255,255,255,0)&#8221; background_last_edited=&#8221;on|phone&#8221; background_enable_color_phone=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_phone=&#8221;order: 2;||&#8221;][et_pb_text admin_label=&#8221;FULL WIDTH PULL QUOTE&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Fira Sans Condensed||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.5em&#8221; header_font_size=&#8221;24px&#8221; header_2_font=&#8221;Fira Sans Condensed|500|||||||&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_2_font_size=&#8221;28px&#8221; header_3_font=&#8221;Fira Sans Condensed|300|||||||&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; header_3_font_size=&#8221;30px&#8221; header_3_line_height=&#8221;1.2em&#8221; header_4_font=&#8221;Fira Sans Condensed|600|||||||&#8221; header_4_text_color=&#8221;#FFFFFF&#8221; background_color=&#8221;#2e3645&#8243; width=&#8221;65%&#8221; max_width=&#8221;90%&#8221; custom_margin=&#8221;0px|||-20px|false|false&#8221; custom_padding=&#8221;50px|50px|50px|50px|false|false&#8221; custom_padding_tablet=&#8221;|125px|||false|false&#8221; custom_padding_phone=&#8221;20px|20px|20px|20px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; hover_enabled=&#8221;0&#8243; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;&#8221; header_4_font_size_phone=&#8221;14px&#8221; header_4_font_size_last_edited=&#8221;on|phone&#8221; border_width_left=&#8221;16px&#8221; border_color_left=&#8221;#a36f58&#8243; global_colors_info=&#8221;{}&#8221; content_last_edited=&#8221;on|phone&#8221; content_phone=&#8221;<\/p>\n<div style=%22display: flex; align-items: center; gap: 20px;%22>\n    <img src=%22https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/youtube-qr-code.jpg%22 width=%22110%22 height=%22110%22 alt=%22%22 class=%22wp-image-3058 alignnone size-full%22 style=%22flex-shrink: 0;%22 \/><\/p>\n<div>\n<h3>Follow Freeport <\/br>on YouTube!<\/h3>\n<h4>https:\/\/www.youtube.com\/<br \/>@freeportfcx<br \/>@FreeportFCX<\/h4>\n<\/p><\/div>\n<\/div>\n<p>&#8221; sticky_enabled=&#8221;0&#8243; content_tablet=&#8221;<\/p>\n<div style=%22display: flex; align-items: center; gap: 20px;%22>\n    <img src=%22https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/youtube-qr-code.jpg%22 width=%22110%22 height=%22110%22 alt=%22%22 class=%22wp-image-3058 alignnone size-full%22 style=%22flex-shrink: 0;%22 \/><\/p>\n<div>\n<h3>Follow Freeport on YouTube!<\/h3>\n<h4>https:\/\/www.youtube.com\/@freeportfcx<br \/>@FreeportFCX<\/h4>\n<\/p><\/div>\n<\/div>\n<p>&#8220;]<\/p>\n<div style=\"display: flex; align-items: center; gap: 20px;\">\n    <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/youtube-qr-code.jpg\" width=\"110\" height=\"110\" alt=\"\" class=\"wp-image-3058 alignnone size-full\" style=\"flex-shrink: 0;\" srcset=\"https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/youtube-qr-code.jpg 220w, https:\/\/fmminermag.com\/htdocs\/wp-content\/uploads\/2025\/06\/youtube-qr-code-150x150.jpg 150w\" sizes=\"(max-width: 110px) 100vw, 110px\" \/><\/p>\n<div>\n<h3>Follow Freeport on YouTube!<\/h3>\n<h4>https:\/\/www.youtube.com\/@freeportfcx<br \/>@FreeportFCX<\/h4>\n<\/p><\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#3d485e&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px|50px|0px|50px|false|false&#8221; global_module=&#8221;1861&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav in_same_term=&#8221;on&#8221; prev_text=&#8221;Prev Page&#8221; next_text=&#8221;Next Page&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Fira Sans Condensed|700||on|||||&#8221; title_text_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[19],"class_list":["post-3055","issue-article","type-issue-article","status-publish","hentry","category-summer-2025"],"acf":[],"_links":{"self":[{"href":"https:\/\/fmminermag.com\/htdocs\/wp-json\/wp\/v2\/issue-article\/3055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fmminermag.com\/htdocs\/wp-json\/wp\/v2\/issue-article"}],"about":[{"href":"https:\/\/fmminermag.com\/htdocs\/wp-json\/wp\/v2\/types\/issue-article"}],"wp:attachment":[{"href":"https:\/\/fmminermag.com\/htdocs\/wp-json\/wp\/v2\/media?parent=3055"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fmminermag.com\/htdocs\/wp-json\/wp\/v2\/categories?post=3055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}